WP Mail SMTP
Connects WordPress to SMTP and API providers and replaces the unreliable PHP mail() function. The focus is reliable delivery and delivery diagnostics.
Comparison
FreddyMail vs WP Mail SMTP
WP Mail SMTP is a well-known WordPress plugin for sending mail through SMTP and API providers. FreddyMail covers delivery too, and adds an HTML email designer, WooCommerce templates and an integrated email log. This comparison describes what each plugin focuses on.
What does each plugin focus on?
FreddyMail
Connects WordPress to SMTP and API providers and goes further: an HTML email designer with no code, templates for WooCommerce emails (order confirmation, shipping, cancellation, invoice), per-email-type design mapping and a searchable log with a resend action.
Feature comparison
| Feature | WP Mail SMTP | FreddyMail |
|---|---|---|
| SMTP delivery (any SMTP host, Free) | Yes | Yes |
| API providers (Pro) | SendGrid, Mailgun, Brevo, SES, more | SendGrid, Mailgun, Brevo, SES |
| HTML email designer inside WordPress admin | No | Yes |
| Pre-built WooCommerce email templates | No | Yes |
| Per-email-type design mapping | No | Yes |
| Delivery logs with status and provider response (Pro) | Yes | Yes |
| Free version available | Yes | Yes |
Which one fits when?
Pick WP Mail SMTP if
- you only need reliable SMTP delivery.
- you do not need HTML designs for WordPress/WooCommerce emails.
- you already have a separate tool for email templates and do not want to change it.
Pick FreddyMail if
- you want SMTP delivery, HTML design and logs in one plugin.
- you want to send WooCommerce emails (order confirmation, shipping, cancellation, invoice) in your shop branding.
- you want to assign different designs to different email types (password reset, new order, admin notice, custom plugin emails).
- you want to resend failed emails directly from the log without repeating the action in the provider dashboard.
Try FreddyMail
FreddyMail Free installs without a credit card; the designer and WooCommerce features are available through the Pro plans via Freemius.
Note: WP Mail SMTP is a trademark of its respective owner (Awesome Motive). The name is used here solely to identify the product being compared and does not suggest affiliation with, endorsement by or sponsorship from the trademark owner. Research as of May 2026; feature scope of both plugins can change. The official product documentation and the respective WordPress.org plugin pages are authoritative. Independent verification before a purchase decision is recommended.